Mobile Marketing Tips for Small Business in 2018 [Infographic]
In 2017, Facebook users of all ages spent 68% of their time on Facebook via their mobile device, which is definitely indicative of a trend that is continuing to increase over time. More and more individuals are consuming social media on their mobile devices instead of computer browsers and...
Continue Reading
7 Free Tools to Comprise Your Essential SEO Toolkit
Do you need powerful SEO tools but don’t have the means yet because you are just starting out? Setting up a new website can take a good chunk of your time if you are not too familiar with the industry’s best practices, especially when it comes to ranking your...
Continue Reading
Using Social Media to Boost In-store Sales [Infographic]
Even in 2018, not enough retailers are using social media effectively. This infographic from Colourfast looks at how to use social media to grow your store and bring more customers to your store. When 74% of people are using social media to guide their purchasing decisions, it’s now vital...
Continue Reading
Make Your 2018 Awesome – Lessons from Enterprise SEO
As 2018 ramps up, we find ourselves reflecting on what worked and what we can improve upon from last year as we put the finishing touches on this year’s SEO strategy. A good frame of reference regarding industry standards lies in North Star Inbound’s survey on the state of...
Continue Reading
Top Social Media Trends that will take over 2018 [Infographic]
With the past few years, social media has certainly become the reason for the biggest revolution in the lives of people. There was a time when social involvement and engagement were a little slow and for some people, it was next to impossible. No one has thought that the...
Continue Reading![Top Tips to Utilise Social Media in Customer Service [Infographic]](https://www.socialmediamarketo.com/wp-content/uploads/2017/12/Top-Tips-to-Utilise-Social-Media-in-Customer-Service-Infographic-Thumb-420x330.png)
Top Tips to Utilise Social Media in Customer Service [Infographic]
Businesses, no matter what industry they belong to or how many clients and employees they currently have or how long have they been operational in the market, all have to deal with customers at some point. This is what makes customer service so imperative as a part of the...
Continue Reading
Social Video Marketing Tips for Small Businesses [Infographic]
The ability to keep in touch with the latest business trends can mean the difference between success and failure of your brand. For the first time in history we no longer need astronomical budgets to reach new markets around the globe, but a clear vision and an eye for...
Continue Reading
16 SEO Myths and Scams You Should Ignore [Infographic]
Search engine optimization has been around for the better part of two decades. In that time, it has established itself as a $65 billion-dollar industry that employs millions of people around the globe. SEO has helped tens of thousands of companies grow in a variety of ways and has...
Continue Reading![How to Create a Social Media Buyer Persona [Infographic]](https://www.socialmediamarketo.com/wp-content/uploads/2017/10/How-to-Create-a-Social-Media-Buyer-Persona-Infographic-Thumb-420x330.jpg)
How to Create a Social Media Buyer Persona [Infographic]
As a business, you need to have a strong understanding of who your customers are. This means understanding that customers come from different backgrounds, beliefs, and values—there is no one-size-fits-all marketing strategy that will resonate with everyone. Even if you only sell one product, you likely have multiple subsets...
Continue Reading
5 Ways Social Media Customer Care Impacts A Business [Infographic]
With the rise of social media comes the rise of social media customer care methods. Social media is an efficient and speedy way for customers to contact businesses but we must ensure that the replies are just as efficient as a poor response time can cause up to a...
Continue Reading