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How to Create a Social Media Buyer Persona [Infographic]
As a business, you need to have a strong understanding of who your customers are. This means understanding that customers come from different backgrounds, beliefs, and values—there is no one-size-fits-all marketing strategy that will resonate with everyone. Even if you only sell one product, you likely have multiple subsets...
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5 Ways Social Media Customer Care Impacts A Business [Infographic]
With the rise of social media comes the rise of social media customer care methods. Social media is an efficient and speedy way for customers to contact businesses but we must ensure that the replies are just as efficient as a poor response time can cause up to a...
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25 SEO Mistakes That Can Cost You Dearly [Infographic]
We are all aware of the fact that SEO is a great tactic to improve your brand’s visibility on search engine result pages. It helps you to optimize your website for users and search engines. Plus, it can be of great help when it comes to improving the organic...
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Social Media Marketing for Brick and Mortar Businesses [Infographic]
We have witnessed the proliferation of smartphones and social media over recent years and it has brought monumental change to the world at large. It has changed how people interact and do business and it has caused a huge amount of flux to industries like hotels and retail. Online...
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YouTube – The Most Powerful Advertising Tool on the Internet [Infographic]
The days of door to door sales are long gone, and businesses that want to remain competitive on the market today must utilize all means available to reach as many potential customers as they possibly can. Dazzlingly rapid development of the Internet and digital image-making technologies has enabled companies...
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6 Ways Social Media Can Help Build Customer Loyalty [Infographic]
It’s common knowledge among marketers that social media is one of the most powerful marketing tools available today. In fact, 92% of marketers say that social media is important to their business. 50% of marketers who have been using social media for at least two years have also reported...
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14 Things You Need To Design An Effective Landing Page That Converts
Do you want to create a killer impression, grab your visitor’s attention and skyrocket conversions? A spectacular and well-designed landing page can do just that and much more. And the good news is – you can create one just by following these instructions. What’s A Landing Page? The...
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8 Tips To Boost Your Business’ Engagement On Social Media
Social media is the best way to market your business, so engagement is vital. The more you can keep your readers interested in what you have to say, the more customers you can bring in. With social media giving you access to a larger audience than ever before, you’ve...
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Facebook Advertising: A Beginner’s Guide
Facebook is a powerful advertising platform with more than 2 billion users globally. As a business owner or marketer, you’d be foolish to ignore its potential. Almost every kind of buyer persona can be found on Facebook – and most of us spend a significant amount of time there....
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16 SEO FAQ’s for Anyone New to Online Marketing [Infographic]
Usually, a website will contain hundreds of links, both internal and external. Due to the number of links on a site, it can sometimes be difficult to keep track of them all and make sure they are all going where they are meant to go. This especially applies to...
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